Viral Drone Video to be Auctioned as NFT in Support of Lake Street Businesses

MINNEAPOLIS – Rally Studios, a full-service production company, best known for its recent release of “Right Up Our Alley,” an 87-second, viral video of a one-shot FPV drone swooping through Bryant Lake Bowl in Minneapolis that has captivated millions of people worldwide, announced today that beginning this Friday, April 16 at 3 p.m. CST/4 p.m. EST, it will auction the video as digital artwork on Foundation.app to raise money for Minneapolis small businesses and non-profits. The auction will be live for 24 hours after the first bid is placed.

One hundred percent of auction proceeds will benefit the Lake Street Council in Minneapolis, whose mission is to serve and advocate for the Lake Street business community, including supporting small businesses and nonprofits working to rebuild from the destruction and civil unrest following the death of George Floyd.

Fans who wish to bid on the video need to first setup a crypto wallet on Metamask. The video will be auctioned as a non-fungible token (NFT) piece of digital art. The winning Foundation.app auction bidder will receive a one-of-a-kind video of “Right Up Our Alley,” allowing the auction winner to feature the exclusive, digital artwork on their own platform, in perpetuity. Foundation.app – known as a creative playground for artists, curators and collectors – helps champion the value of digital culture and support the investment of creative expression and connect the internet’s creative community.

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